Tag Archives: vocal power

Leveraging the 93% advantage in your sales presentation

Studio auditions - people waiting for an audition

A well-crafted message is a critical component of your sales presentation, conversation, or demo, but in today’s competitive landscape, you can’t rely on your content to do all the heavy lifting. Consider this… Two actors are auditioning for the same part. Each actor fits the description sent out by the casting director and they audition reading from the exact same script. Why does one actor get the part while the other goes back to checking audition notices?  It obviously isn’t because of the words since they are exactly the same. The winning actor brings meaning and emotion to the words. She makes it easy for the director to see her in the role. She’s using her instrument – her voice, body, and mind – to bring the script to life, capture the audience’s attention, and convince them she is right for the role. Presenting your solution in a competitive world Read More


Performance Sales and Training: Persuasive Presentation Skills to meet the challenges of today’s B2B Sales Environment