Are you making this common mistake in your presentation?
Too many sales presentations start out strong, only to run out of gas at the end. Making this common mistake in your presentation leaves buyers uninspired, unmotivated, and unlikely to take next steps. Your closing is second only in importance to your opening, yet it is often the least planned out part of a presentation. An effective presentation close doesn’t happen by chance. It takes planning and practice. But as the final impression you make on your prospect, it’s well worth investing the time and effort. 5 ways to avoid making this common mistake in your presentation: Know your ending: This seems obvious, I know. But the truth is many presenters aren’t 100% certain where they’re going to end. This leads to needless repetition, stopping at a weak point or just sort of trailing off… Know exactly what your last line is. Nail it. Put a period on it and Read More