Tag Archives: X Factor

What’s Your Sales X Factor? 5 Questions to Find Out!


Yes, it’s the name of a popular television show, but it’s also an extremely important quality that salespeople need to have in today’s competitive marketplace. X Factor, def: “A variable in a given situation that could have the most significant impact on the outcome.” What is the Sales X Factor? Your  Sales X factor is that variable that gives you a significant advantage over the competition.  In customer-facing events like presentations and demos, it is often the ability to: Quickly connect your solution to your prospect’s unique challenges Structure your message in a compelling and memorable way Deliver your message in a way that wins the minds and hearts of your audience and inspires them to take action Why you need an X Factor Each day your prospect navigates through a steady stream of vendor e-mails, voice mails, proposals, presentations and demos.  Each vendor claims to be the best.  But product Read More

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Performance Sales and Training: Persuasive Presentation Skills to meet the challenges of today’s B2B Sales Environment