Tag Archives: web presentation

How to Break Through Zoom Gloom with Customers


Salespeople and customers alike have quickly risen to the challenge of connecting in a virtual world. But now that customers are being bombarded with Zoom calls both internally and externally, they, like many of us, are experiencing Zoom Gloom*.  Zoom Gloom is an unforeseen side effect from being on video call, after video call, after video call – all with an overwhelming sense of sameness. Symptoms of Zoom Gloom include: 1…Exhaustion. It may seem physically easier to meet on video, but in reality our brains are working extra hard to process this new environment. A video call eliminates our ability to intuitively pick up on dozens of non-verbal cues that help us process a conversation. When we can’t see a person’s hands, or gestures, or if the quality is poor, even read facial expressions, our brain struggles to fill in the gaps.  The result: we wear out quicker. 2. Strain Read More

5 Tips for an Engaging Virtual Presentation


I once made a sandwich, responded to an email, and let the dog out – all while “watching” a virtual presentation.  I’m not proud.  And I’m not alone. InterCall, the world’s largest conference call company found that audiences are engaged in a number of activities while on conference calls.  For example: Doing other work (65%) Eating or making food (55%) On-line shopping (21%) It’s not a huge leap to conclude that similar behaviors extend to a virtual presentation where the cloak of invisibility and easy access to multiple devices invites the opportunity to escape.  And if  your customer is not engaged, the odds of moving the sale or conversation forward are slim. Maintaining your audience’s attention presents a unique set of challenges in a virtual world, but here are some proven tips for making your virtual presentation a “must watch” event! 5 Tips for an Engaging Virtual Presentation Get On-Camera! Read More

How to Give a Great Virtual Presentation that Keeps Your Audience Engaged


Engaging on-line presentations

I once made a sandwich, responded to an email, and let the dog out – all while “watching” a virtual presentation.  I’m not proud.  And I’m not alone. InterCall, the world’s largest conference call company found that audiences are engaged in a number of activities while on conference calls.  For example: Doing other work (65%) Eating or making food (55%) On-line shopping (21%) It’s not a huge leap to conclude that similar behaviors extend to a virtual presentation where the cloak of invisibility and easy access to multiple devices invites the opportunity to escape. When you are presenting virtually, maintaining your audience’s attention presents a unique set of challenges.  Understanding how to keep your audience engaged, and working with the challenges of the medium, requires some strategic but necessary adjustments in the design and delivery of your on-line presentation.   Here are 5 key adjustments you should make: 5 Tips Read More

How to use presenter notes for a natural delivery


Use presenter notes for a natural delivery.

Presenter notes in PowerPoint or Keynote are a great way to make sure you hit key points in your sales presentation or remember to ask your audience a question or reveal an insight. They’re right there in front of you when you need them so you don’t have to shuffle through papers or worry about blanking out. Even if you don’t end up referring to your notes, the act of typing them with the associated slide can provide mental reinforcement. But while there are numerous resources to help you create presenter notes, very little instruction exists on how to use them in a way that sounds natural and engages your audience. Most of the time salespeople exhibit the following ineffective behaviors when using presenter notes: Salesperson is stuck behind their laptop Eye contact is limited to the computer screen Missed opportunities to engage and read audience Script sounds like it’s Read More

How to Own the Stage with your Presentation or Demo


own the stage

Shakespeare said, “All the world is a stage,” and no where is this more true in business than when you delivering a sales presentation or a product demo.  Whether your stage is a computer screen or a conference room, you must own the stage –  in other words, earn and hold your prospect’s attention with complete conviction and confidence –  if you want to make a lasting impression or move them to take action. As an actor I learned some simple techniques for helping to increase my presence and ability to connect with an audience that are extremely valuable as a salesperson. Here are a five in particular that can help you own the sales stage with great confidence and presence during a sales presentation, a meeting or a demonstration. 5 Ways to Own the Stage  Understand bigger is not always better When I ask salespeople to own the stage,  their Read More

How to Break Out of “Presenter Mode”


How to Break Out of "Presenter Mode"

                                                                                                                  Illustration courtesy of 24Slides.com In business, most people (and salespeople are no exception) don’t speak with as much energy or personality as they do in their personal lives. They tend to flatten or smooth things out and tamp down the good and the bad news alike. Telling a prospect you’re going to save them a million dollars is delivered with the same enthusiasm as telling them they can get their parking validated. Sometimes I can actually see the switch flip off on otherwise perfectly engaging salespeople as their tone and manner shift into something more suitable for NPR. Why is this a problem? Operating in what I call “presenter mode” eliminates valuable opportunities to engage and connect with your audience. It puts you at risk for sounding like everyone else and having your message blurred as well. How do you break out of presenter mode? Here are Read More

The ONE thing you must change in your Web Presentation


web presentation

Bad news: Your attempts to engage your virtual audience by chatting or polling or drawing on the screen won’t make much of a difference UNLESS, you change this one thing in your web presentation or demo. Ready? Here it is: Adjust Your Style What do I mean by this? You  are (hopefully!) adjusting your content to fit each prospect you speak to, but I bet you haven’t put any thought into adjusting the way you deliver that content to fit the medium. Imagine a stage actor who is used to working in the theater in front of a live audience, suddenly cast in a television show. And instead of adjusting to the new medium, he uses the same movements, vocal style, timing and delivery. What would happen?  The actor BOMBS!  The audience is confused or bored, changes the channel and vows never to watch that show again! Remember the film, Read More

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Performance Sales and Training: Persuasive Presentation Skills to meet the challenges of today’s B2B Sales Environment